Introducing the Brand Safety Index

What do the Under Armour, Kimberly-Clark, and Clorox brands have in common? They all saw their Global Brand Index score drop by over 40% WoW.

Through real-time ingestion and assessment of millions of online news sources and social media indicators, PeakMetrics’ Global Brand Index tracks brand risk for disinformation association and online virality.

Learn more about top organizations and where they stand with brand safety here in our newly launched Brand Risk Index.